1963 годЗаканчивается диверсификаци

1963 год

Заканчивается диверсификация в сторону изготовления брендовых мячей – история компании «Адидас» заканчивает один из витков своего успеха.

1968 год

На рынке появляется под брендом «Адидас» появляется новинка – спортивная обувь с литой полиуретановой подошвой. Гарантия у этого открытия – целый год. Сегодня обувь, созданная по той же технологии, продолжает пользоваться спросом.

1970 год

Официальным на чемпионате мира по футболу в Мексике признан мяч Adidas Telstar.

1975 год

Почётным членом «Американской ассоциации спортивных товаров» официально признан Адольф Дасслер, один из основателей компании «Adidas» — первым среди неамериканцев.

1990 год

Наступило тяжёлое время для Дасслеров. И в положении «Adidas» наступила настоящая катастрофа – убытки намного превышают доходы. В результате 80% акций компании уходит французскому инвестору Бернарду Тапи. Тому удаётся в кратчайший период вдвое увеличить доходность компании.

2008 год

«Adidas» подписывает партнёрское соглашение с Российским футбольным союзом на 10 лет. Благотворительная миссия компании, изготавливающей спортивные товары под маркой «Адидас», заключается в том, что фирма обязуется экипировать российские футбольные сборные команды. Кроме того, в обязанности компании «Adidas» входит миссия отчисления в РФС пятипроцентной выручки с продаж товаров, имеющих символику российской сборной.

Results (English) 1:

the year 1963Ends diversification towards the manufacture of branded balls-the history of the company adidas is completing one of the revolutions of his success.the year 1968Appears on the market under the brand "Adidas" appears new athletic shoes with molded polyurethane sole. Warranty this opening is a year. Today, shoes, created by the same technology, continues to be in demand.1970 yearAn official at the World Cup in Mexico recognized ball Adidas Telstar.1975 yearHonorary Member of the American Association of sporting goods "officially recognized by Adolf Dassler, one of the founders of the company" Adidas "— the first enrollment.1990 yearNow is the time for serious Company. And in the "Adidas" came a disaster-loss far exceeded revenues. As a result 80% of shares of the company leaves the French investor Bernard Tapie. The fact is able in the shortest period doubled the profitability of the company.2008 yearAdidas signs a partnership agreement with the Russian Football Union for 10 years. The charitable mission of the company, a producer of sports goods under the brand name "Adidas", is that the Company undertakes to equip the Russian football national teams. In addition, the company "Adidas" includes payments to the RAF mission pjatiprocentnoj revenue from sales of goods of the symbolism of the Russian team.

Results (English) 2:

1963

Ends diversification towards manufacturing branded balls - the history of the company "Adidas" concludes one of the turns of his success.

1968

appear on the market under the brand name "Adidas" appears novelty - sports shoes with a molded polyurethane sole. Guarantee in this discovery - the whole year. Today, shoes, created with the same technology, it continues to be in demand.

1970

Official at the World Cup in Mexico found the ball Adidas Telstar.

1975

Honorary member of the "American Association of sporting goods" was officially recognized by Adolf Dassler, one of the founders "of Adidas' -. the first among non-Americans

in 1990

There was a difficult time for the Dassler. And in the «Adidas» position came a real disaster - losses far exceed the revenue. As a result, 80% of the company goes to the French investor Bernard Tapie. Tom succeeds in the shortest possible period to double the profitability of the company.

2008

«Adidas» signed a partnership agreement with the Russian Football Union for 10 years. The charitable mission of the company that produces sports goods under the brand name "Adidas", lies in the fact that the firm is obliged to equip the Russian football teams. In addition, the responsibility of the company «Adidas» includes contributions to the mission of the RFU five percent of revenue from sales of goods of the symbolism of the Russian national team.

Results (English) 3:

1963diversification in the side ends of the ball is the history of literature "адидас» finishes one of the coils of his success.1968in the market comes under the brand "адидас» appears new sports shoes with molded polyurethane soles. the guarantee of this discovery is a year. today, the shoes, the same technology, continues to be in demand.1970an official at the world cup in mexico found a ball adidas telstar.1975an american member of the "association officially recognized adolf dassler sporting goods, one of the founders of the company Adidas» - first among неамериканцев.1990it is a tough time for дасслеров. and in the situation of "Adidas» was a disaster - losses far exceed the income. as a result of 80% of the company's french investor bernard bernard tapie. to get in the shortest period doubling of the profitability of the company.2008"Adidas» signs партнёрское agreement with the russian football union for 10 years. a company's mission, изготавливающей sporting goods under the brand name "адидас», is that the company undertakes to equip the russian football team team. in addition, the company is Adidas» mission to russia, a five percent revenue from sales of goods of the symbolism of the russian national team.